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With Google's mobile-first index, mobile web pages are more important than ever. People view web pages on smartphones and it is important that your link can be seen on these devices.

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Good Content Will Still Need ‘Optimised

 
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MessagePosté le: Sam 3 Mar - 10:13 (2018)    Sujet du message: Good Content Will Still Need ‘Optimised Répondre en citant

backlink is basically someone else’s website linking to you. Obviously, pages with higher page rank that link back to you give more Google Juice. The stronger the backlink profile of a site, the more PageRank their links will pass. The notion of UX (user experience) has evolved to become the guiding framework for search engines. In general, though, focus onrelevance above all else. It’s tempting to just shoot for the big, authoritative opportunities, but by doing so you run into a few issues. Google doesn’t want to deliver you “results” anymore, they want to deliver answers. And the best answers don’t come from content farms, they come from websites that are crafted with their visitors -- human beings -- in mind.Monitor Google My BusinessIf you take the time to apply these tips to your search engine optimization plan, you are going to see some great results. No results happen overnight but these tips and advice are sure to help you get the results that your sites need a bit quicker than you would accomplish it otherwise. Although the web is less of a wild frontier than it used to be, there is still a place for a David seeking to take on the Goliaths of world commerce. The initial purpose of search engines counting the quantity and quality of links linking back to any webpage was to ensure that only those pages providing valuable and trustworthy content to their users would be ranked higher than less credible resources in search results pages. The content on your siteshould be organized in a logical way. This is not only good for SEO, it also helps visitors on your site find other related content easily. Find forums online that are related to your sites niche and get involved within that community. Reply to threads, answer peoples questions, offer advice, etc. This all helps to build up your reputation as someone who is an expert within that niche.What are Long-tail Keywords – And How Can They Help Your Content Strategy?It’s psychological; our brains love lists. If you create some cool list, there is a big chance that people will click on it and later share it. If nobody has heard of your brand or company name (and it’s not part of the important keyword phrases) put it at the end of the title tag. We already know that content is king when it comes to online marketing. If you offer quality content, your customer will share it with their family and friends thereby bringing you, even more, customers over time. Your content should be original and compelling to make an impression with your customers. You should never underestimate the importance of your content when trying to improve online sales. Local search success can be achieved by SEO.It’s important to have breadcrumbs on your website. They show users how a page fits into the structure of a site, and allow search engines to determine the site’s structure. Google hasgiven significant backing to its Accelerated Mobile Pages initiative too, and the evidence so far suggests it is paying off.A lot of websites have very serious on-page SEO issuesGaz Hall, a Freelance SEO Consultant from SEO Hull, commented: "The more competitive the keyword, the more meticulous the on page optimization should be to offset the tendency for attrition or recession in the SERPs." Do your maths - its one of the primary resources for this sort of thing. Its as simple as KS2 Maths. Really! SEOs have tried many ways to sneak in links. One of the more creative ways was to embed a link into an infographic. When people would copy the infographic because they liked it, they were also copying links. Widgets were also used this way. No one appreciates them. It’s not that keyword text doesn’t matter, but starting with a focused content strategy will help you identify audiences and topics that should guide your keyword selection. When SEO consultants work on their marketing campaign, the target is getting at the top of the search engine’s ranking position. Have you ever monitored the viewing pattern of people visiting your website? This is the pattern in which people view, in this case, websites.Good Content Will Still Need ‘OptimisedThe key to boosting visibility and SEO is staying active. Many websites take far too long to load. However, a fast-loading webpage has become an important ranking criterion for Google and other search engines, because slow loading has a negative impact on a user’s experience. Your website should be thematically oriented to specific keywords for optimal rankings. The website should fulfill the needs of your users. At the same time, it is also important for your web content to load quickly in order to guarantee user satisfaction. We know that Google will never — and we mean never ever — give any sort of detailed secrets about its search ranking algorithm. They’ve also gone back and forth on the subject since about 2010. The latest from the search engine is that social is not a factor in the ranking algorithm. So, the answer changes slightly. The direction that you take to improve the visibility of your site on the web should be decided upon by analysing the current state of your website, the audience you are targeting, your business objectives and any previous SEO work that has been carried out.Put aside subjectivity and focus on the factsBe wary of promises to get you links from dozens or hundreds of websites. Many such links are considered “bad neighborhood” links by the search engines and you can get penalized for associating with them. Although it’s pretty slow-going, it’s best to hand-select relevant and quality websites and approach them one-by-one. Depending on your business, it can be important to be listed in Google's local results. Google's local results use a different ranking algorithm than Google's organic results. How can you make sure that Google will list your website? What do you have to do to improve your rankings in the local results? Analyzing your competitor’s website could reveal some really interesting information, including audience and main traffic sources. If you find a traffic source that generates traffic to your competitor’s website, then that’s probably a viable channel for you, too. Remember, the very nature ofthe ever-shifting SEO landscape means that in six months time, many of these tactics may have become redundant. And don’t expect instant results, boosting organic traffic is a gradual process, but lots of small changes go a long way, so implementing these quick SEO wins immediately should be your cardinal concern. In a nutshell, the combination of seamless user experience with quality content can have a very positive impact on your SEO rankings.

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MessagePosté le: Sam 3 Mar - 10:13 (2018)    Sujet du message: Publicité

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